Our Work
The need for creative event-based marketing solutions has never been greater. In our increasingly fragmented world, individuals have more control over when, how and where they hear marketing messages - or whether to listen at all. Savvy professionals are focusing their efforts on developing memorable event experiences that touch their target audience.
That's where we come in. As recognized leaders in strategic international event marketing, management and production, we work closely with our clients to ensure that their messages are clear, and message delivery is compelling.
We immerse ourselves in our clients' businesses to understand their corporate culture, objectives and goals, and develop effective event marketing strategies to advance them. We build trusted and productive working relationships with our clients' marketing and events teams. We call on our existing relationships with the world's premiere vendors to create the most innovative and cost-effective programs, which define measurement accountability techniques and ROI.
We set aggressive goals and we achieve them. We execute creatively, efficiently and flawlessly. And we have a little fun along the way.
Specialist Capabilities
Creating original ideas and concepts that actively engage audiences with a targeted message is our passion. We work in tandem with our clients to
- clearly define goals and objectives
- identify deliverables
- develop timelines and budgets that ensure success.
Our award-winning events are built through skilled and collaborative planning, and managed to a world-class standard highlighted by seamless logistical coordination and attention to detail.
Throughout our work with corporations, charities and non-profits, we have developed numerous successful launches and established many annual programs, conferences and fundraisers. We are experienced and recognized leaders in conference management, donor relations and campaign development for colleges, universities and academic institutions. Among other corporate capabilities, our experienced sector-specialist teams lead high profile worldwide product launches, identity and branding campaigns, conferences and destination management programs.
The primary types of top-line projects we manage include:
- Academic Programs
- Award Ceremonies
- Conferences and Meetings
- Destination Management
- Executive Retreats
- Faculty and Alumni Retreats
- Festivals
- Fundraising Campaigns and Galas
- Gala Celebrations
- Groundbreakings and Anniversaries
- Identity and Branding Campaigns
- Incentives
- Premieres
- Press Conferences and Media Events
- Product Launches
- University Development and Donor Relations
For every project we undertake, our specialist capabilities include:
- Budgets and Timelines
- Branded Giveaways
- Campaign Development
- Celebrity Involvement and Management
- Conceptual Development
- Evaluation and Measurement
- Guest Registration and Management
- Guest/Speaker/Sponsor Informational Material
- Identity and Branding
- Invitations
- Marketing and Publicity Materials
- Media Relations
- Menu Selection
- On-site Execution and Staffing
- Set Design & Décor
- Speaker Procurement and Management
- Staging and Stage Management
- Travel, Hotel and Transportation
- Venue Identity and Selection
- Video and Web Streaming
- Volunteer Administration
Please contact us for more detailed information about how our specialist capabilities can enhance your marketing and programs.
Sector Expertise
Our experienced event marketing and production team includes individuals with specialized sector knowledge gained as corporate executives, correspondents or analysts. Among our key areas of expertise are:
- Financial Services
- Law
- Pharmaceutical, Health and Biotech
- Higher Education
- Retail
- Hotel, Travel and Leisure
- Food and Beverage
- Real Estate
- Sports and Entertainment
- Technology and Telecommunications
- Media
- The Arts
- Non-profit and Charities
We have retained clients worldwide with whom we do business on an ongoing basis. We do not publish this list because we are steadfast about our client confidences, and we choose not to use the outstanding reputations of our clients to enhance our own.
Please contact us for more detailed information about our industry experience and clients. We will be happy to talk with you confidentially about our work in your sector.
Community Activity
The Special Event Company advises a number of non-profit organizations and charities as clients on an ongoing basis.
In addition, we have entered a strategic partnership with the Durham (NC) Arts Council in the US, to provide pro-bono event marketing, production and communications advisory services.
We also support Teenage Cancer Trust in the UK with their fundraising and sponsorship programmes providing pro-bono services to raise much needed funds to build hospital units throught the UK for teenagers receiving cancer treatment.
Please contact us for more detailed information on these groups, or visit www.durhamarts.org or www.teenagecancertrust.org to learn more about them.
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